Ecole Intuit Lab

QUALIFICATION TRAINING

Multimedia Artistic Direction: UX/UI Design

The training in Artistic Direction offers a reconversion towards global design, integrating branding, visual communication strategy and digital interaction.

With the aim of opening you up to the professions of design and visual communication, our comprehensive four-month program immerses you in the heart of creativity before teaching you how to translate your ideas into a relevant graphic solution.

At the end of the training, learners present a project aligned with their field of study to the mentor. This presentation serves as an opportunity to apply the knowledge gained during the course while receiving valuable feedback and guidance from industry experts.

Dubai
Control Tower, #901, Motor City

How to register?
Getting started is easy! Click the “Register” button to begin your enrollment process online, or feel free to give us a call, and we’ll guide you through the next steps.

Portfolio Program
Dates to be announced
560 hours - 4 months
Dubai, on campus
AED 32,000
Last updated on 15/01/2025
GRAPHIC DESIGN & ARTISTIC DIRECTION
  • Introduction to design thinking (Silicon Valley method)
  • Visual identity: logo, graphic charter
  • Typography and creation
    Editorial design: edition and layout
  • Creative strategy: concept and narration
  • Brand Design and Communication
  • Strategic planning and generation of insights
  • Photoshop expert, Illustrator expert, InDesign expert
  • Semiology applied to the brand
  • Motion Design
REASONSLIFE ON CAMPUS
BRAND & ADVERTISING DESIGN
  • Artistic direction and advertising creation
  • Brand image
  • Brand strategy
  • Advertising copywriting design
  • Fundamentals of communication
  • Content marketing and storytelling
  • Marketing strategy
  • Digital communication and social media
REASONSLIFE ON CAMPUS
UX/UI INTERACTION DESIGN
  • Web design
  • Web interface design
  • User scenario: personae
  • UX/UI prototyping
  • Ergonomics and UX strategy
  • UI Design
  • Figma software
REASONSLIFE ON CAMPUS
PRACTICAL APPLICATIONS AND PROFESSIONAL IMMERSION
  • Public speaking workshops
  • Personalized coaching
  • Professional Portfolio Development
  • Introduction to artificial intelligence
  • (Optional) company immersion for practical field experience
REASONSLIFE ON CAMPUS

ACQUISITION OF KEY SKILLS

Take your creativity and strategy to the next level of excellence

The Artistic Direction training offers the opportunity to acquire essential skills in graphic design, visual communication and digital design, allowing participants to master the artistic direction of various projects.

Thanks to an optional 2 to 6 month internship in a company, participants have the opportunity to validate their career choices and perfect their skills in the field, which strengthens their credibility and employability.

The trainers, all active professionals with more than 10 years of experience, offer quality supervision, transmitting their expertise and know-how to the participants.

No. 1 Master's degree in Artistic Direction,
Design and Graphics from France
(Eduniversal 2021 ranking)

2nd Best Bachelor in Artistic Direction,
Design and Graphics in France
(Eduniversal 2023 ranking)

Ranks in top 5 school of Artistic Direction,
Design and Graphics in France
(Eduniversal 2023 ranking)

FAQ

All the answers to your questions

Multimedia Artistic Direction program offers a unique opportunity to develop in-depth skills in the fields of graphic design, branding and artistic direction of digital projects. 

The training is aimed at people with at least one year of professional experience in graphic design or visual communication. Candidates undergo a selection interview  and must present their portfolio.

This training allows you to master the artistic direction of a graphic design project, to design a strategic brand identity, and to supervise the artistic direction of digital projects. The skills acquired open doors in the design, communication and digital professions. The diversity of the program, covering graphic design, advertising design, and digital design, offers triple expertise, thus strengthening professional potential.

If you haven't found the answer you were looking for, please feel free to contact us.

"Students spend a lot of time working on practical projects, which allows us to practice what we have learned in class. It's very motivating and it prepares us really well for the future."
- Benjamin

"Intuit Lab attaches great importance to collaboration between students. We are encouraged to work as a team on projects, which helps develop our communication skills and benefit from the perspectives and ideas of others."
- Cristophe

"Very satisfied with the quality of the training I received The courses were both theoretical and practical, which allowed me to develop my skills in graphic design. This experience opened the doors and helped me establish a successful career in the field."
- Thomas

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