CERTIFIED TRAINING
Creative AI
Understand and apply the use of Generative Artificial Intelligences in a creative process.
- Key definitions
- History of AI (GANs, VAE, etc.)
- Technical possibilities in image generation
- Overview of available tools on the market
- Online applications
- Future of AI (generalist, specialized, and personal AI tools)
- Algorithmic biases
- Initial demonstrations with MidJourney
- Legal and ethical considerations
- Fundamentals of generative AI
- Best practices
- Advanced techniques using MidJourney
- Structuring effective prompts
- Exploring MidJourney’s features and commands
- Open projects: freeform image generation by participants
- Introduction to additional tools like Krea, Vectorizer, and animation tools such as Runway
- Exercises to generate precise images (e.g., recreating fashion magazine visuals)
- Variations from the same prompt (colors, textures, ambiance)
- Creating stories or storyboards (texts + AI-generated illustrations/videos)
- Crafting a set of images (5 real and 5 AI-generated) to test recognition among peers
- Defining an individual or group project utilizing AI tools
Individual or group project guidance (varies by session)
Applications in:
- Illustration
- Animation
- Typography
- Logo design
- Project completion
- Presentations to the mentor
- Group analysis and feedback on all projects
ACQUISITION OF KEY SKILLS
LEARNING WITH AI
Dive into the history, technical foundations, and legal aspects of generative artificial intelligence. This session provides you with an essential overview to understand how these technologies are revolutionizing the field of design and visual communication.
You will be guided through theoretical and practical workshops that will allow you to create images, stories and storyboards, fully exploiting the capabilities of these advanced technologies.
How to work with AI? How to use AI intelligently in design? Generating images, text or even videos is now possible with generative AI. Midjourney, Dall-E or Stable Diffusion are platforms whose rapid development is revolutionizing creative professions. Learn how to work with this type of AI in your design projects. After acquiring a basic understanding of AI concepts, you will be guided by experts to identify specific areas such as visual content generation and data analysis, thus optimizing your creative processes.
How to work with it? How does it transform our creative professions? To take part in the transformation of our professions and respond in an informed way to the challenges of tomorrow, this training aims to understand how AGIs work, their applications in the field of visual creation, but also the ethical and legal issues associated with them.
No. 1 Master's degree in Artistic Direction,
Design and Graphics from France
(Eduniversal 2021 ranking)
2nd Best Bachelor in Artistic Direction,
Design and Graphics in France
(Eduniversal 2023 ranking)
Ranks in top 5 school of Artistic Direction,
Design and Graphics in France
(Eduniversal 2023 ranking)
FAQ
All the answers to your questions
This training allows you to acquire valuable skills in the use of generative AI for visual creation. You will learn how to exploit these technologies to optimize your creative processes, gain efficiency and innovate in your projects. By understanding and mastering AI tools, you will be at the forefront of current trends in design and visual communication.
The course covers several aspects of AI applied to design, including visual content generation, data analysis for project optimization, and the use of advanced technologies such as Midjourney, Invoke, and RunWay. You will learn how these tools can be used to create images, visual stories, and storyboards, improving the quality and creativity of your productions.
By mastering the advanced techniques and tools of generative AI, you will be better equipped to meet the evolving needs of the design and visual communication market. This expertise will differentiate you in your field, opening the door to new professional opportunities, innovative projects and an increase in your value on the job market. You will be able to propose more creative, faster and more efficient solutions, while remaining at the forefront of technology.